What is the Icons of Porsche festival in Dubai?

What is the Icons of Porsche Festival in Dubai?

The Icons of Porsche festival in Dubai is recognized as the largest automotive celebration in the Middle East and among the biggest global Porsche gatherings. Each year, the event draws huge crowds and a stunning lineup of sports cars, blending automotive culture with art and lifestyle.

History and Growth

Since its inception, the festival has evolved into a week-long experience filled with side events and meetings that unite Porsche enthusiasts from across the region and worldwide. The event’s theme of “classic cars, art and culture” highlights the diversity of its appeal.

Event Highlights

A showcase of classic Porsche sports cars for collectors and car lovers.
Performances by local artists and musicians.
Food stalls featuring top Dubai food and beverage vendors.

Notable Guests and Partners

Over the years, the event has been visited by key figures from Porsche AG headquarters, including Executive Board Chairman Dr. Oliver Blume and Supervisory Board Chairman Dr. Wolfgang Porsche.

“The Icons of Porsche celebrates our heritage and community with passion and creativity.” — Dr. Oliver Blume

Porsche champions such as Mark Webber, Pascal Wehrlein, Jorg Bergmeister, and Timo Bernhard have also attended previous editions. Corporate partners including Porsche Design, Michelin, RM Sotheby’s, TAG Heuer, Hugo Boss, and LEGO have set up dedicated activation structures during past festivals.

Next Edition

The fifth edition of Icons of Porsche will be held on 22–23 November 2025, promising fresh experiences and an even larger selection of cars, art, and culture.

Author’s summary: Dubai’s Icons of Porsche festival unites car passion, culture, and community, becoming a signature celebration of automotive artistry in the Middle East.

Porsche Newsroom — 2025-11-04