EXCLUSIVE: Antonin Tron Is Balmain’s New Creative Director

Antonin Tron Named Balmain’s New Creative Director

Balmain has appointed Antonin Tron as its new creative director, following the departure of Olivier Rousteing after a distinguished fourteen-year tenure. The French designer, recognized for his work with the Atlein label, will focus exclusively on Balmain and debut his first collection in March 2026 for the fall fashion season.

Tron gained international recognition in 2016 with the launch of Atlein and last presented a collection under that label during Paris Fashion Week for fall 2025. His move to Balmain marks a continuation of the broader creative change sweeping the fashion industry into 2026.

“I wish to express my gratitude to Olivier Rousteing for building Balmain into the global brand it is today,”

Tron said in a statement first shared with WWD, honoring his predecessor’s contribution to modern fashion.

“Balmain has a truly inspiring history. At its heart, the house embodies savoir-faire, culture, sensuality, and elegance — fashion that is radiant, precise, and bold. This resonates deeply with me, and I feel privileged to have the opportunity to build on this incredible legacy.”

About Balmain’s Transition

Rousteing’s departure closes an era of innovation and digital influence at Balmain, paving the way for Tron to bring his refined, sustainability-focused vision to the historic couture house.

Author’s Summary

Antonin Tron's appointment as Balmain’s creative director signals a new chapter in the brand’s evolution, blending heritage craftsmanship with a modern creative outlook.

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WWD WWD — 2025-11-12

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