Election polls play a significant role in understanding voter behavior, according to Ashley Koning, director of the Eagleton Center for Public Interest Polling.
They are never meant to serve as a crystal ball, but rather to help us understand the why and how behind voter behavior.
Public interest polling serves several roles in democracy, including providing a systematic and quantitative way to measure public sentiment in real time.
By analyzing polls, voters and analysts can gain insights into the dynamics of an election, such as the closeness of a race.
Author's summary: Election polls help understand voter behavior.