Can Victoria's Secret Crack the Fashion Show Formula?
The Victoria's Secret fashion show returns for the second time after its relaunch, promising to bring back the glitz and glam of the old format.
As the fashion industry evolves, with a focus on minimalism, thinner body types, and rising conservatism, the lingerie brand's show aims to find its place in the current cultural context.
It's supposed to be big
The show's return comes after mixed reviews of its relaunch, with some critics feeling that it had lost its fun factor by moving away from its original format.
- The brand is seeking to redefine the role of a VS Angel in the modern era.
- The show's success is uncertain, given the current cultural climate.
Despite initial doubts about whether the brand would stage a show in 2025, internally, there was no question about proceeding.
Author's summary: Victoria's Secret seeks to revive its fashion show formula.
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