Fratello On Air: Seiko's Triumphant Return
Welcome to another episode of Fratello On Air, where the guys discuss Seiko's triumphant return to the forefront of value-laden watchmaking.
This week, they explore how Seiko has made a comeback by offering smaller watches with better bracelets, after a period of chunky watches with big price tags.
Listen along to find out why they feel this way and what else they’d like to see from the brand, which has seemingly listened to its fan base and the market in 2025.
Some key points from the discussion include:
- Reasonably sized watches with steady prices, while others have increased dramatically.
- Seiko's return to form, offering a range of value-laden watches that cater to its fan base.
We feel that the brand has truly listened to its fan base and the market.
Author's summary: Seiko's triumphant return discussed.
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