Liverpool FC Extends Partnership with Coca-Cola
Liverpool FC and The Coca-Cola Company have extended their multi-year partnership, which includes deeper integration at Anfield and expanded support for LFC Women.
- Partnership began in 2020
- Coca-Cola will continue to have pouring rights at Anfield and club events
- Expanded support for LFC Women
“We’re thrilled to be extending our partnership with Coca-Cola, with a continued focus on enhancing the matchday experience at Anfield and expanding their support for LFC Women.” - Ben Latty, Chief Commercial Officer at Liverpool
The partnership will continue to develop engaging experiences for fans, including fan-focused activations and community-driven initiatives through LFC Foundation.
Author's summary: Liverpool FC extends partnership with Coca-Cola.
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